Posts Tagged ‘New Balance 860’

Cinderella & Goofy Inspire New Balance Disney Shoes

New Balance, Disney shoes, Cinderella

The New Balance 890v4 Disney shoes for women will feature Cinderella.

UPDATE Jan. 2, 2014: Click for full photos of the 2014 New Balance run Disney shoes

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New Balance and runDisney announced today that they’re rolling out another edition of the popular Disney shoes, this time with new characters and a new shoe style. Cinderella and Goofy will adorn the 890v4 for women and men respectively, a neutral cushioning running shoe.

They’d teased the new shoes at the 2013 Wine & Dine Half Marathon Weekend, which I attended as press courtesy of New Balance and runDisney. But only now revealed just what they’ll be.

Different New Balance Shoe Type
Disney shoes, New Balance

The current New Balance women’s 890v4.

The current shoe in the runDisney and New Balance line of running shoes is the 860v4, a traditional stability shoe for overpronators. The men’s shoe weighs 10.9 oz and the women’s shoe weighs 8.9 oz.

Whereas, the 890v4 weighs just 8.5 oz for men and 6.64 oz for women.

Now, with a lightweight neutral shoe in the line, more types of runners can race with Disney characters on their feet.

“It’s really for somebody who wants a faster experience in a shoe, in a neutral cushioning shoe,” said Byran Gothie, senior product manager for New Balance, in a video announcing the product. “Not necessarily a fast runner, but somebody who is just looking for a lighter weight, premium cushioning experience and just wants that go-fast experience.” Read the rest of this entry →

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12 2013

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